"The question here is, can you still see in spirit even when your intellect cannot see in the physical world? Does the world tell you what and how it is, pressuring you to assimilate? Or do you tell the world what and who you are; forcing it to assimilate?" - Gospel of HipHop
"It is the consumer who is consumed. You are the product of the TV."- Richard Serra
Tequila Yuen, mc alias of Wrex Mason comments on media culture, advertising, and consumerism in 'TV ROTS YOUR BRAINS' by artfully crafting and interweaving samples, commercials, and life static to comment on society in a way that doesn't preach but asks for conversation.
Twisting the media into a medium to use against itself is reminiscent of Duchamp's R MUTT toilet signing, Wrex attacks with his signature mark TEQUILA on television, drinking, mass culture and then chuckles. The joke is on you. Tackling heavy subject matter in a way that is comedic is not an easy thing to accomplish without getting offensive and losing your entire audience. Yet Wrex unapologetically and confidently uses the punch of the offensive as the same punch that stimulates thought.
For those that long for the essence of hip hop as a political and intellectual movement, look no further as Tequila cleverly delivers satirical lyrics over smooth dark 'wack' beats.
A refreshingly smart album with humor and powerful shock value, Tequila knows how to keep the listener entrenched and sitting on the edge of their seat. No need to change the channel.
**DUE TO CREATIVE DIFFERENCES please support Greg at tequilayuen.bandcamp.com